Kyla Roma

Content Marketing Strategy Conversion Optimization Productivity for Entrepreneurs

Let your little blog change your life

There are a lot of bloggers who have been doing their thing for a long time. I should know; I’m one of the guilty parties! I’m also a pretty practical lady, so most of the time I share tips and challenges, but today I wanted to talk about the big picture of blogging and business. A lot of conversation online about blogging […]

All Business & Blogging Posts Business mindset Productivity for Entrepreneurs

How to filter your 2020 business goals – and actually keep them.

Are you a big planner? I am. I used to be way, way deep down the planning rabbit hole. I’m talking making my own handmade day planners for years, and eventually building a course that taught day planner design. I was a little intense about it! These days my planning is totally digital, and much looser. On my best days, I used […]

Attract your ideal customer Productivity for Entrepreneurs Simple sales system

How to elevate your team’s marketing skills before you launch

Who decides how you market your business? You or your team? Seems like a silly question on the surface, doesn’t it? Of course, you make the marketing decisions and you rely on your team to help you implement them! But there’s a hidden dynamic you may not have considered – your team’s marketing skills may be dictating your strategy. Many […]

Attract your ideal customer Conversion Optimization Productivity for Entrepreneurs

Avoid chaos in your campaigns with a marketing playbook

Running a marketing campaign for your business feels chaotic, right? So much work goes into a campaign in the hopes of a big return. It can be emotional and stressful and sort of crazy feeling. Recently, I shared my view that confidence is the cure for chaos. (You can read that post here if you missed it.) But, even when […]

Attract your ideal customer Content Marketing Strategy Conversion Optimization

Is your launch strategy leaving money on the table?

When you think about selling or launching, do you think about: High anxiety launches and focused intensity, or Quiet mastery and day-to-day implementation If it were up to me, you’d think about the second. Why? Because sales is a function of your business, not an event. It should be business as usual, the normal way you do things, an everyday […]